In online marketing, advertisers need to encourage customer retention and brand loyalty to maximize revenues and conversion rates. Due to this fact, brands and advertisers are increasing their efforts in online advertising to take advantage of today’s optimization tools and advanced targeting options in order to get maximum exposure and performance for their campaigns. In addition, advertisers need to automate the optimization of their campaign bids in order to free up time for more business development, which is why Adnation has top key features for advertisers such as Smart Bid, a third-party conversion tracking tool, top bidding prices, advanced targeting options and much more! Keep reading to find out more about Adnation’s multi-source advertising platform and Adnation’s benefits for advertisers!
What is Adnation’s multi-source advertising platform?
Adnation is a multi-source advertising platform that provides access to a premium open marketplace for global online monetization. Using Adnation’s AI-powered ad-serving and optimization tools and key features, media buyers, publishers, agencies, brands and advertisers can boost their results.
Additionally, Adnation offers high-qualified traffic sources and ad zones to ensure advertisers’ brand safety and maximize performance. Furthermore, Adnation’s premium open marketplace offers powerful benefits for advertisers such as comprehensive demographic analyses, advanced targeting options and programmatic solutions. This helps advertisers better understand their audiences and identify the most effective traffic source for each advertiser.
Adnations’ benefits for advertisers
Adnation’s multi-source advertising platform offers key features for advertisers, a comprehensive list of channels and an advanced contextual engine that connects huge volumes of qualified traffic through SmartCPM and SmartCPC. This allows advertisers to maximize their revenues by ensuring their online brand reputation and brand safety. Continuing on you will find Adnation’s top 7 key features for advertisers:
Adnation’s benefits for advertisers: 7 Key features for advertisers
Continuing on there are Adnation’s 7 key features for advertisers that you should consider:
1# Top bidding options “Smart CPC/CPM”: As the name “smart” implies and with artificial intelligence algorithms, both Smart CPC/CPM allow advertisers to adjust prices as needed. Simply put, instead of paying the top bid, advertisers can spend less for the same number of clicks or impressions. Therefore, Smart CPC/CPM bidding options allow advertisers to avoid overspending, by only paying for the volume of traffic needed.
2# High-qualified traffic: Adnation’s premium traffic sources offer high volumes of the most high-converting traffic through innovative ad formats based on IAB industry standards.
3# Problem-solving oriented technical team: Our talented account managers are ready to solve any concern or need you may have, whenever you need them. They are experienced professionals who are always ready to help you.
4# Smart bidding options: Smart Bid is a campaign pricing model that uses machine learning. This advanced Bidding optimization feature enables advertisers to automatically assess their campaign data and determine the ideal price in real-time, based on various factors, including:
- The likelihood of a conversion
- Analysis across several data points
- Using conversion data for specific dimensions: zones, countries, device types, browsers, etc
With this Adnation feature, advertisers may choose between two different bidding strategies: Target CPA (Cost per Acquisition) or Target ROAS (Return on Advertising Spend).
5# Full automation and optimization tools: Our powerful RTB engine connects offers to huge volumes of high-qualified traffic. We match offers with Adnation’s premium traffic sources for targeted revenue opportunities.
6# Adnation’s advanced targeting options: Adnation provides deep targeting features to automatically identify the best-performing ad zones according to your target audience. Our advanced targeting options allow you to send traffic to your best-converting ad creatives and landing pages.
7# Powerful third-party conversion tracking tool: Adnation’s third-party Conversion Tracking tool allows an advertiser to see how end users have interacted with their campaigns. It measures and analyzes data points during the ad campaign’s sales funnel in order to give you a deeper understanding of how your campaigns are performing so that you can optimize your campaign to increase conversion rates. Conversion tracking can bring great benefits for advertisers and at Adnation we know that – So, this feature is completely free for our current and new advertiser clients! If you want to learn more about Adnation’s benefits for advertisers and extra help increasing your revenues, contact our amazing team here!
How to set up an advertiser account with Adnation
Set up an advertiser account with Adnation’s multi-source and get access to premium traffic sources quickly. You just need to follow these simple steps:
STEP 1
Go to the adnation.com homepage and click the “Sign Up” button to be redirected to the registration form. Once there, choose the “Advertiser” account type and start creating your account.
STEP 2
Fill out the Account Information box entering your username, password, first name, last name and company name.
Please find below the required specifications: – The fields marked with (*) are required. – Use only Latin characters (A-Z) and numbers.
STEP 3
Go down and fill out your “Account Details” with your email address, skype, website, country of residence, city, business address and zip code.
Important! Please note, that you should only provide real information. All data filled in can be reviewed by our Legal department.
STEP 4 This step is very important as you need to share your billing information. Note that once you select a currency you can’t change it in the future. Therefore, take a moment to think about which currency you want to use.
Important! Please note that if you’re a resident or company registered in the EU, you must provide a valid VAT number.
STEP 5
Check that all data was added correctly and make sure that you haven’t missed any fields. Should something be missing or if there is any error, the screen will highlight such error in red. Please ensure that every field is filled out with the correct information.
STEP 6
Read, understand and accept the Terms and Conditions and Privacy Policy. Click the “SIGNUP” button to confirm the information and create your advertiser account.
STEP 7
Almost there! Find the Adnation email in your inbox and validate your email address by clicking on the confirmation link.
Important! If you can’t find the confirmation email, first check your Spam or Promotions folders before clicking “Resend” to get another confirmation email.
STEP 8
After you confirm your email address, you will be redirected to the “Log in” page to get access to your advertiser account once our team approve your application. In case you don’t remember your password or you want to change it, simply click the “Forgot Password?” button and change your password.
There you go! Your Adnation advertiser account is all set and ready for you to create your first ad campaign!
Final thoughts
“Why should you test out Adnation’s premium traffic sources?” Adnation’s multi-source advertising platform provides a premium collection of key features for advertisers aimed at maximizing advertisers’ ad campaigns in the most convenient, easy and effective manner. Adnation’s premium marketplace offers a powerful third-party conversion tracking tool and a large range of high-performing ad formats optimized for mobile, desktop and tablet, built according to IAB industry standards and fully compliant with Chrome and the Better Ads Coalition. In addition, working as an advertiser of Adnation, you can automatically optimize your campaigns with the support of our talented account managers. Want to test Adnation’s premium traffic sources? Become an advertiser of Adnation by setting up your advertiser account here!
